Application Deadline - 15ᵗʰ May 2025
✦ August 2025 Intake Applications Open! ✦
A Step-by-Step Plan to Study Business in the U.S. — After Class 12
✦ Jointly Offered By ✦
Marketing Analytics
You’ll spend your first two years at Shiv Nadar University in Delhi NCR, building a strong foundation in business analytics, statistics, finance, and decision-making.
Then, you’ll continue at Arizona State University in the U.S., where you’ll go deeper into applied learning — from big data to the role of AI in business.
By the end of four years, you graduate with the skills to step into real-world roles — and the experience to be considered by some of Arizona State University’s top recruiters, including Amazon, Apple, Goldman Sachs, American Express, JPMorgan Chase, Barclays, Deloitte, Microsoft, and PepsiCo.
Years 1 & 2: Begin at Shiv Nadar University
Right after Class 12, you start with two focused years at Shiv Nadar University in Delhi NCR, where you build a foundation in business analytics through hands-on learning and individual guidance.
The curriculum covers business statistics, finance, AI in business, and big data — designed to help you understand how real decisions are made inside companies.
This foundation prepares you for the next phase at Arizona State University in the U.S., where you deepen your skills, gain real-world exposure, and train for roles in today’s data-driven business world.
Be One of Just 25 Students Selected from India
With a cohort limited to 25 students, the program is built for focus — not scale.
You learn in a close-knit environment, where every student has access to one-on-one support, individual mentorship, and deeper engagement with the material.
Small batch size isn’t just about attention. It’s about depth — more time with faculty, more room to grow, and more clarity as you move through each phase of your training.
Go from Foundation to Mastery — With a Curriculum That Trains for the Real World
Most degrees teach theory. Few show you how to use it.
This program is built differently — starting with the basics, and moving toward the tools, techniques, and thinking required in real-world roles.
You don’t just graduate knowing what the concepts mean. You leave knowing how to apply them — with the clarity and skill to move forward in a fast-changing business world.
Years 3 & 4: Train at Arizona State University in the U.S.
In your final two years, you transfer to Arizona State University — ranked #2 for employability among U.S. public universities (2025).
Here, you move into advanced coursework: corporate finance, enterprise analytics, business-focused machine learning, and more.
You work with experienced faculty, access industry-grade tools, and apply what you learn in real time — not just in theory.
These two years are designed to sharpen your thinking, expand your skill set, and prepare you for roles where clarity, data, and decision-making matter.
Upon Graduation: Begin Building Your Career in the U.S.
After completing the program, you become eligible for Optional Practical Training (OPT) — allowing you to work in the U.S. and apply your training directly in a professional setting.
Business Statistics
Microeconomic Principles
Business Data Analytics
Introduction to Information Systems, Analytics, and AI in Business
Marketing and Business Performance Analytics
Enterprise Analytics and Fundamentals of Finance
You begin with two years at Shiv Nadar University, building a strong foundation in business data analytics — covering subjects like business statistics, microeconomics, and enterprise analytics.
Then, you transfer to Arizona State University for the final two years, where the focus shifts to applied learning. You work with real tools, real case environments, and gain hands-on experience in how businesses use data to make decisions.

#7 Top Institutions to Study in India
Careers360, 2024 Ranking of Top Institutions to Study in India

National Institutional Ranking Framework (NIRF)

Recognized as an Institution of Eminence
Worldwide Among Universities Granted U.S. Patents.*
*As per U.S. National Academy of Inventors, 2023.
University for Innovation, Sustainability, and Global Impact.*
*As per U.S. News and World Report, 9 Years, 2016-24.
Public University, Chosen by International Students.*
*As per Institute of International Education, 2023.
in the U.S. for Employability Among Public Universities.*
*As per Global Employability University Ranking and Survey, 2024.
Undergraduate Students
Degree Programs
Faculty Members
Alumni Network
Graduates of the Business Data Analytics program step into high-demand careers across technology, data, software, and engineering — in roles that value clarity, analysis, and real decision-making.
These roles are in demand across sectors like finance, consulting, healthcare, and tech — offering strong earning potential, clear upward mobility, and the chance to work on problems that matter.
Product Analyst
Data Analyst
Business Intelligence Analyst
Financial Analyst
Market Research Analyst
Risk Analyst
Operations Analyst
Management Consultant
Strategy Analyst
Marketing Analyst
CRM Data Specialist
AI and Machine Learning Analyst
Digital Transformation Consultant
Here’s How to Get Started — One Step at a Time.
Click the button below and fill out your contact details to start the process.
If shortlisted, you’ll receive your offer letter to join the program. Only 25 students will be selected, reviewed and admitted on a first-come, first-reviewed basis.
What You Need to Apply
Mathematics Requirement
Have completed four years of Mathematics during high school (Grades 9 to 12).
Lab Science Requirement
Have studied at least two years of lab sciences between Grades 9 and 12 — including biology, chemistry, physics, earth sciences, or integrated sciences.
Class 12 Academic Requirement
Have scored a minimum of 65% aggregate marks in your Class 12 board exams, with Mathematics and English as part of your subject list.
English Requirement
Have English as a mandatory subject in your academic record.
Worried About Tuition and Living Costs?
Simple Financing Options for Your U.S. Degree — Built for This Program
ASU’s extensive network and strong ties with top employers ensure that your degree opens doors worldwide and helps you build a global career.
Worldwide Among Universities Granted U.S. Patents.*
*As per U.S. National Academy of Inventors, 2023.
University for Innovation, Sustainability, and Global Impact.*
*As per U.S. News and World Report, 9 Years, 2016-24.
Public University, Chosen by International Students.*
*As per Institute of International Education, 2023.
in the U.S. for Employability Among Public Universities.*
*As per Global Employability University Ranking and Survey, 2024.
Undergraduate Students
Degree Programs
Faculty Members
Alumni Network